Which is the best Institute for Digital Marketing in India ?
Anjali Rathee , 27 Sep 2023
1 Answers
At Techstack, offer the online and offline best Digital marketing courses in India for interested individuals. It also includes various modules such as SEO, content writing, social media marketing, Email Marketing, affiliate marketing, and 25+ more modules.
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Achala 29 Mar 2025
Hey! Lately, I’ve been diving deeper into affiliate marketing and came across a detailed article on Traffic Cardinal (https://en.trafficcardinal.com/post/what-is-earnings-per-click-epc-in-affiliate-marketing) that explains the concept of Earnings Per Click (EPC) and its importance in our field. To be honest, I hadn’t paid much attention to this metric before, but while running a new campaign promoting health supplements, I realized how crucial it actually is. The article clearly breaks down how epc in affiliate marketing is calculated — by dividing total earnings by the number of clicks. For instance, if I made $400 from 800 clicks, my EPC would be $0.50. It seems straightforward, but this metric is incredibly useful for identifying which products or offers are truly profitable and which ones might need some tweaking. One key takeaway for me was how much traffic quality impacts EPC. After adjusting my targeting and refining my landing page, I noticed a significant boost in both conversions and my overall EPC. It’s been a real game-changer for optimizing my affiliate strategies and making smarter campaign decisions.